Virtual Cohorts

Discover and Cultivate Your Leadership Potential

The Virtual Cohort is an online leadership program that provides an approachable starting place for women to envision themselves in political leadership and explore a future run for office. In this judgment-free zone, women come together across the country to build their confidence and get clarity on if running for office is right for them.

Applications close on October 17th for the Pink Virtual Cohort.

Apply now!

She Should Run is a nonpartisan nonprofit promoting leadership and encouraging women from all walks of life to run for office. We are driven by a vision of seeing 250,000 women run for office by 2030.

About the Virtual Cohort

This seven-week leadership program led by women facilitators with first-hand political experience gives women the tools and mindsets to start preparing for a future run for office. Each week, women will meet for 90 minutes to discuss together with their facilitator the elements of leadership, building networks, fostering communication, and finding pathways.

Outside of the weekly sessions Virtual Cohort members are expected to complete homework that provides thoughtful guidance on how to build upon your qualifications, networks, personal story and leadership brand through the lens of public service. Participants can expect to spend 2.5 to 3 hours a week working on program activities (virtual meeting included).

Through these weekly discussions, external homework, and guest speakers who share their real-world experience with political leadership, women will get clear on why they want to run for office, clarify their timeline for running, address internal and external barriers to running for office, and start laying the necessary groundwork towards a future run for office.

At the end of the Virtual Cohort, each woman will know if and when she wants to run for office, increase her confidence around her potential political leadership, and a supportive community to encourage her on the journey.

Cost: There is a required, non-refundable $25 registration fee upon acceptance.

Who Should Apply

If you are a woman who has never considered a run for office before or are just starting to consider a run but unsure of how to take the first step, this is the right program for you. You are curious about the pursuit of political office and leadership, you care about your community, and you are ready to make an impact and change. If you don’t see yourself running for office in 5 or 15 years or don’t even know if it’s right for you, that’s okay. By the end of the Virtual Cohort, you will know that serving in elected office is a possibility within reach.

Apply now!

Our Curriculum

  • Cultivating Leadership
  • Connect the dots on how public service can be a path to achieving your vision for change, and how you can harness your own leadership power and style.
  • - Identify and articulate your leadership vision and style.
  • - Develop your vision for making an impact as an elected official.
  • - Identify and start addressing fears around running for office.
  • - Address internal barriers like imposter syndrome.
  • - Identify your unique leadership qualities and make a plan to expand them.
  • Building Networks
  • Start learning how your network can support your political leadership, how you can expand it, and begin to get comfortable with the idea of fundraising.
  • - Map out your existing network to utilize for future run for office.
  • - Learn how to expand your network for a future run for office.
  • - Learn the elementary basics of fundraising.
  • Fostering Communication
  • Build your leadership by sharing your story, honing your personal style, and communicating the possibilities you imagine to your existing networks and contacts.
  • - Start sharing your personal story and how it relates to why you want to lead.
  • - Connect with others through charisma that is unique to you and what you believe in by developing your own pitch.
  • - Learn how to communicate effectively through digital channels.
  • - Learn how to listen and develop a keen ear for information that matters by practicing your listening and emotional quotient skills.
  • Finding Pathways
  • Find your own way to elected office through your experiences, leadership style, and networks.
  • - Find a place to start your journey.
  • - Get comfortable taking risks.
  • - Tackle external barriers to running for office.
  • - Make your plan to start taking deliberate steps towards a future run for office.

Dates and Times

Pink Cohort: Sessions will take place on Tuesday 10/29, and Thursdays 11/7, 11/14, 11/21, 12/5, 12/12, and 12/19 at 8pm EST/5pm PST. Sessions are 90 minutes long and held via video conferencing platform. Applications close on 10/17.

Sign up to receive details about upcoming Cohorts.

About Our Program Facilitators

She Should Run Program Facilitators come from all different backgrounds and are experienced leaders. They have first-hand political experience either having run for office, served in elected office, or worked in the political space for most of their careers. Each trainer has an extensive understanding of She Should Run, our curriculum, and have been prepared for each Cohort with our own training.

Frequently Asked Questions

How much does the She Should Run Virtual Cohort cost?
The Virtual Cohort is free to apply. There is a $25 registration fee for accepted participants to complete before starting the program. The registration fee is non-refundable.

I’m not sure if I want to run for office. Is this program right for me?
Yes! The Virtual Cohort provides written content that will help you hone key skills you’ll want to develop as you plan a future run. It’s very likely you’re already building a solid foundation to run someday. The Virtual Cohort will provide thoughtful guidance on how to build upon your qualifications, networks, personal story and leadership brand through the lens of public service.We hope that by the end of the program, you will be saying, “Yes, I am going to run for office!” But if you don’t, we have other ways to get involved and participate in the movement.

What can I expect to gain from participating?
Where you used to see barriers to running, we aim for you to see opportunities to run and serve. The Virtual Cohort will help you find your unique way to start envisioning a life in public service based on your own experiences, networks, and leadership style. You will gain increased confidence about running for office and feel more prepared to navigate the path to elected office, especially with a supportive community of women encouraging you along the way.

So this program is a campaign training, right?
The Virtual Cohort is not your typical political training. Many trainings would drop you right into the proverbial deep end of the political pool. The Virtual Cohort instead helps you dip your toe in and get used to the water. The program is designed to help you hone your vision of what your leadership can do in the world and in your community via public service. While we’re sure you’ll be inspired to run someday while participating, we also know the Virtual Cohort and community will prepare you to be a stronger leader for however you decide to make an impact.

Who are the women in the program?
Our Virtual Cohort participants are women from all different backgrounds, ethnicities, political parties, and from all across the country. Some have never considered a run for office before, some are just starting to consider it, and some know they want to run but are looking for the first place to start. We aim to build a supportive network among our Cohorts that you can lean on during the program and afterward.

What is the time commitment for the Virtual Cohort?
Each weekly session lasts 90 minutes. As this is an investment in your personal leadership journey, there is required homework outside of the program for participants to work on that can take between 30-60 minutes per week. We estimate cohort members will spend up to 2.5 hours each week, but it will vary from person to person. Participants should plan to block out time each week to focus on the cohort and their leadership.

How does a virtual program work, anyway?
Each week, Virtual Cohort members will meet for 90 minutes via Zoom, a video conferencing platform, to discuss the elements of leadership, building networks, fostering communication, and finding pathways. The sessions are interactive and members are expected to come fully prepared to engage with one another and their facilitator.

What is the attendance policy?
Due to the short nature of the program, we allow only one excused absence. If you miss more than one, you can remain in the program but you will not receive a certificate of completion. Participants are also required to give notification of absence within 24 hours of the virtual session or as soon as you are aware you will be absent.

If I miss a session, can I view a recording of it afterward?
In order to maintain the privacy of our participants, we don’t offer recordings of the sessions. Additionally, the weekly virtual sessions are interactive-style rather than a traditional webinar.

I know She Should Run is nonpartisan. Do you support candidates?
As a 501(C)(3) nonprofit, we do not work directly with candidates by providing political endorsements or financial support. If a woman in our cohort is actively running, we ask that she refrain from soliciting support from fellow cohort members for the duration of the program.

Apply now!